Production Knowledge Apr 25, 2020 6 min read
Material selection should begin with the full packaging system: how garments are packed, transported, stored, and presented. Sustainability claims only matter if the solution survives the real workflow.
Map The Packaging Journey
List every touchpoint from factory packing to warehouse handling to customer delivery. This reveals where you can remove material, simplify construction, or swap to a lower-impact alternative.
Balance Impact With Protection
- Garment bags still need sufficient puncture resistance
- Outer boxes must survive compression and stacking
- Retail-facing pieces must support the expected brand feel
Keep Claims Specific
Use precise language such as recycled content, FSC-certified paper, or mono-material structure instead of broad claims that cannot be supported consistently across every SKU.